Social Media Coordinator

October 11, 2022

Reports to: Communications & Digital Strategy Director

Classification: Full-time, Permanent, Non-Exempt, At-Will

Location: Remote, anywhere within the United States (outside the United States will be considered if feasible for the organization); Interviews for this position will be conducted via Zoom.

Office Hours: Monday – Thursday, 32 hours a week. Start and end times are flexible, but must be able to attend predetermined team and staff meetings. 

Salary Range: $67,840 – $73,140 annually. The salary range is determined by Forward Together’s salary equity structure. Salary offers will only be made within this range. 

Benefits: Benefits are generous, with fully paid employee and dependent coverage for health, vision, and dental; and long-term disability insurance. Paid time off includes sick days, vacation, holidays and wellness days. In addition, we close our offices for two weeks in December.

Deadline to Apply: Monday, October 31st. We encourage applicants to apply early. Applications will be considered on a rolling basis.

Tentative Start Date: Monday, January 2nd, 2023

This is a union position with Forward Together Workers United (FTWU), a bargaining unit represented by CWA Local 9415.

FORWARD TOGETHER is a national reproductive justice organization that centers queer, trans, and gender non-conforming peoples, families, and communities. We prioritize Black, Indigenous, and other peoples of color, particularly youth, immigrants, cultural workers, and those who give birth, parent, and provide care. We deploy a cultural strategy to shift the collective conception of family and to build power and movements, grounded in our lived experiences, histories, theories and struggles for reproductive justice. To learn more about Forward Together visit our website: https://forwardtogether.org

FORWARD TOGETHER ACTION was started in November 2019 to change the way the political game is played. As one the few 501c4 Reproductive Justice organizations led by women of color, we seek to build power through policy advocacy and the political process so that families can thrive.

POSITION SUMMARY

The Social Media Coordinator reports to the Communications & Digital Strategy Director and is responsible for social media content creation and community management for Forward Together and Forward Together Action. The Social Media Coordinator will maintain a consistent content voice that’s representative of the organization and its values.

The Social Media Coordinator will drive online conversations within the organization’s audience, and manage all direct messages and public messaging on social media and the organizations’ websites. This job is best suited for someone who is enthusiastic about using social media for culture change and narrative shift, building audiences and brand awareness and is excited to work with a robust community of organizers, culture workers and community leaders. Experience working with BIPOC, queer, trans and gender nonconforming communities is essential.

ESSENTIAL DUTIES AND RESPONSIBILITIES

  1. Social Media Management
  • Manage all Forward Together (501c3) and Forward Together Action (501c4) social media channels, presently two Facebook pages, Twitter, Instagram and YouTube
  • Manage Facebook groups and online events
  • Devise a social media strategy that increases brand awareness and grows our base of supporters
  • Research, implement and manage best-practice strategies for cross-channel social campaigns
  • Engage with followers online, monitoring and responding to comments
  • Maintain a schedule of social media content using a tool like Hootsuite
  • Works with Data Strategist to identify key metrics and analyze performance on all organizational social media channels
  1. Digital Content Creation and Management
  • Maintain the homepage content of Forward Together and Forward Together Action, ensure the homepages are kept up-to-date with relevant content.
  • Write and post themed content across all Forward Together channels and websites
  • Create visual content using tools like Canva or photoshop
  • Scan relevant channels for content about the issues we work on to reshare on social
  • Manage Media for using on social media (video, photos and art particularly)
  1. Narrative & Culture Strategy
  • Use the power of storytelling to create narrative and culture shifts on a national scale with engaging social media campaigns
  • Become well-versed in narrative/cultural strategy within and/or beyond the reproductive justice movement 
  • Lead, listen and participate in cultural conversations online relevant to the reproductive justice movement
  1. Online Fundraising
  • Support the Development Team in the implementation of online fundraising
  • Research best practices and propose new tactics for fundraising on social media
  • Produce creative, effective digital assets for online fundraising
  • Monitor supporter initiated online fundraising efforts and share that data with the development team

5. General Communications Support

  • Follow and support with quality assurance processes for email, microsites and social media
  • Work closely with Media Strategist to comanage editorial calendar
  • Contribute to the editorial calendar to ensure all external communications amplify our messages across profiles.
  • Proofread emails in digital advocacy and fundraising CRM EveryAction
  • Assist with accessibility audit and implement best practices to continuously improve email, website and social media accessibility
  • Attend and occasionally lead team meetings
  • Support the Digital Strategist with content creation for online advertising
  • Contribute to communications reporting and provide actionable insight for each social media channel within the organization

OTHER DUTIES

  • Adheres to organizational values and practices around challenging oppression by exhibiting behaviors indicating inclusion and respect in all facets of the work (programmatic, operational, and interpersonal)
  • Maintains and updates contact information in the Forward Together CRM for the individuals and organizations that this position works with
  • Actively participates in all-staff meetings, learning sessions and quarterly strategy/evaluation sessions.
  • Participates in organizational embodiment practices to the extent of physical ability
  • Participates in grassroots fundraising activities as applicable
  • Utilizes direct communication and pro-active problem solving to address internal organizational challenges and disagreements 
  • Works pro-actively and in good faith as a member of the staff team to support and strengthen the overall stability and effectiveness of the organization
  • Vendor and consultant management as needed

QUALIFICATIONS

  • A commitment to Forward Together’s mission, values and the communities we work within
  • 3+ years of professional social media management experience, including at least 2 years as the primary manager of an organization’s social media presence
  • 3+ years of experience working in communities at the intersection of race, gender, ability, class and sexuality
  • 2+ years of experience creating social media graphics/animations with Canva or similar
  • 1+ years of experience with video based content creation for platforms like TikTok, Instagram & YouTube
  • 1+ years of experience with social media team management tools like Hootsuite
  • 1+ years of experience working with social media advertising, including boosted posts
  • Ability to create and articulate an overall vision for the organization social media approach, while simultaneously identifying and monitoring the steps that will bring the vision to fruition
  • Experience managing robust online communities
  • Excellent writer, editor, and proofreader, who is able to convey messages succinctly and has a feel for storytelling
  • Experience building and maintaining a robust follower base across all major social media platforms
  • A strong understanding of social media analytics and how to measure impact and engagement on social media
  • Adept at working collaboratively with different teams to shape social media strategy and source content ideas
  • Sophisticated understanding of the structures through which race, gender, class, sexual orientation, religion, ability, and other axes of identity function to unjustly distribute power and oppress some in our society. Experience working with BIPOC, queer, trans and gender nonconforming communities is essential.

AMERICANS WITH DISABILITIES SPECIFICATIONS 

As a reproductive justice organization, we understand the intersection between reproductive and disability justice. With this, we want to make candidates aware of the physical demands required of the positions and welcome requests for reasonable accommodations to enable individuals with a disability to perform essential functions. The functions are:

  • constantly operating work equipment, such as a computer, calculator, or computer printer
  • participate in Zoom meetings a majority of the time 
  • communicate with staff and be able to exchange accurate information

Remote Work Environment 

In addition, we want to make candidates aware of the work environment required of the position and welcome requests for reasonable accommodations to enable individuals with disability to perform essential functions.

  • Position is remote. Employees may work anywhere in the United States. Permanent locations outside of the United States will be considered if feasible for the organization.
  • Remote employees will be provided with a computer, mouse, keyboard, desk, chair, printer, ergonomic equipment, and other office equipment as necessary to perform the essential functions of the position.
  • Technical support and a monthly stipend will be provided for internet and cell phone use.
  • Employees must attend mandatory staff retreats which take place in person, virtually and in hybrid formats, based upon the safety and access needs of participants.
    • If in person, retreat location may be inside or outside, and the noise level may range from quiet to loud.
    • During in-person retreats, an option for virtual participation will also be offered as needed for accessibility.
    • Virtual meetings, retreats and events include auto-generated captions using Zoom or Google. 

 

TO APPLY

 

Internal Applicants

Please send an email to the hiring manager expressing your interest. 

External Applicants

People of color, people with disabilities, Indigenous, queer, transgender, non-binary and gender nonconforming people strongly encouraged to apply.

Applicants should submit a cover letter describing:

  • Why you are interested in this role with the listed responsibilities;
  • Why you are interested in working for a multi-racial, multi-issue organization made up of people of color, immigrants, indigenous people, queer and transgender and gender-nonconforming people who work to secure rights, recognition and resources for families so that family members have self-determination over their bodies, their sexuality, and their family formation.

You must submit a resume and a cover letter that thoroughly answers the prompts or your application will be deemed incomplete. Click here to access the application portal. 

We are an Equal Opportunity Employer.